NOT FOR THEM X ILEGAL MEZCAL

About the Work: 
‘Head of African American Studies’ is an extension of NOT FOR THEM  ‘Entitled Series,’ reproductions of works taken from The Metropolitan Museum of Art pointing to the outdated, ineffective, and often damaging perspectives that White, cishet men throughout history have perpetuated through their leadership and rhetoric. This work recasts images of powerful White figures into roles that are inappropriate for THEM, yet they often continue to occupy.

NOT FOR THEM X MARC JACOBS

Art Direction 

NOT FOR THEM was hired to create an New York newsstand that would allow customers to preview the Daisy Fragrance. We created wild pastings and gave it weathered look. We also spray painted on top of the work to give it a more authentic New York feel.

NOT FOR THEM X BOILER ROOM X HIGHSNOBIETY

NOT FOR THEM hosted a Boiler Room event at the studio in Long Island City. Additional media coverage by Highsnobiety.

NOT FOR THEM X REMY MARTIN

NOT FOR THEM hosted Remy Martins Opulence Revealed event. Guests were led through an introduction to the brand and a tasting of VSOP. This was followed by the opportunity to immerse themselves in the full spectrum of the Rémy Martin 1738 and XO universe through the Opulence Revealed table. Over the course of two hours, guests not only learned what makes Rémy Martin the most recognized house for quality cognacs, but will awaken each sense through touch, smell and taste.

NOT FOR THEM X GREGORY SIFF

NOT FOR THEM teamed up with the ever talented GREGORY SIFF to create a cut and sew t-shirt design for charity. The Standard Hotel in Hollywood was gracious enough to host the launch.